Marketing

Digital marketing vs affiliate marketing: Which one should you choose?

Digital marketing encompasses all strategies for promoting products or services through digital channels. On the other hand, affiliate marketing is a...

Boost your conversions: Insightful landing page statistics in 2024

As a marketer, you know how important landing pages are for generating leads and guiding users through the sales funnel, which eventually leads to...

44 Key Digital Marketing Statistics for Strategic Growth in 2024

We all see that digital marketing is slowly but steadily overtaking traditional marketing channels as companies’ favorite marketing method....

What Is Nonprofit Marketing? Benefits, Strategies + Examples

Any nonprofit organization would agree that they could use some extra hands and donations. Setting up effective nonprofit marketing campaigns gets...

How to Increase Your Conversion Rate With 15 Effective Strategies

Conversion rate optimization (CRO) refers to increasing the percentage of your website visitors who take your desired action, such as subscribing to...

16 Best Marketing Portfolio Examples & Tips for Creating Yours

A marketing portfolio helps agencies and freelance marketers showcase past projects and client testimonials in one place. As a result, having a...

How to Create a Logo: Designing a Logo from Scratch With AI

Creating a logo is crucial for building a brand, as it’s an opportunity to make a strong first impression. A professional logo can effectively...

18 Tips to Write SEO-Friendly Content That Ranks in 2024

Writing SEO-friendly content is crucial for ranking in search engines and attracting readers. However, it can be confusing to know where to start,...

Best AI Use Cases With Google Analytics 4 for 2024

Google Analytics has undergone a significant upgrade, especially in regard to its artificial intelligence (AI) features. While Universal Analytics...